{"id":4535,"date":"2026-04-10T12:09:58","date_gmt":"2026-04-10T10:09:58","guid":{"rendered":"https:\/\/www.bundeling.com\/?post_type=case&#038;p=4535"},"modified":"2026-05-08T10:53:37","modified_gmt":"2026-05-08T08:53:37","slug":"client-case-looije-group","status":"publish","type":"case","link":"https:\/\/www.bundeling.com\/nl\/cases\/client-case-looije-group\/","title":{"rendered":"Zo brengt Looije Group 150+ medewerkers dichter bij elkaar"},"content":{"rendered":"<div class=\"mt-8 lg:mt-15 relative\">\n\n  <div class=\"blobs blobs-green-aqua top-0 translate-y-1\/5\"><\/div>\n\n  <div class=\"container grid-container gap-y-2\">\n\n    \n    \n    \n    <h1 class=\"col-span-full md:col-span-10 md:col-start-2 xl:col-span-8 xl:col-start-3 text-h1-sm lg:text-h1-lg text-primary font-heading text-center\">\n\n                  Zo brengt Looije Group 150+ medewerkers dichter bij elkaar\n        \n      <\/h1>\n\n    \n    \n    <div class=\"col-span-full not-prose mt-11 lg:mt-15 relative\">\n      <div data-acf-inline-fields-uid=\"block_cbad0181e65b38e85c1e60972a19f2a0image\" data-acf-inline-fields=\"[{&quot;fieldName&quot;:&quot;image&quot;,&quot;fieldIcon&quot;:null,&quot;fieldLabel&quot;:&quot;Image&quot;,&quot;useExpandedEditor&quot;:false,&quot;popoverMinWidth&quot;:&quot;300px&quot;}]\" role=\"button\" tabindex=\"0\" class=\"hero-image h-[clamp(370px,70vw,700px)] bg-gray-200 rounded-panel\">\n                  <img srcset=\"https:\/\/www.bundeling.com\/wp-content\/uploads\/2026\/04\/Mockup-Looije-Group-1440x960.webp 1440w, https:\/\/www.bundeling.com\/wp-content\/uploads\/2026\/04\/Mockup-Looije-Group.webp 1920w, https:\/\/www.bundeling.com\/wp-content\/uploads\/2026\/04\/Mockup-Looije-Group-1280x853.webp 1280w, https:\/\/www.bundeling.com\/wp-content\/uploads\/2026\/04\/Mockup-Looije-Group.webp 1920w, https:\/\/www.bundeling.com\/wp-content\/uploads\/2026\/04\/Mockup-Looije-Group-1024x683.webp 1024w, https:\/\/www.bundeling.com\/wp-content\/uploads\/2026\/04\/Mockup-Looije-Group.webp 1920w, https:\/\/www.bundeling.com\/wp-content\/uploads\/2026\/04\/Mockup-Looije-Group-640x427.webp 640w, https:\/\/www.bundeling.com\/wp-content\/uploads\/2026\/04\/Mockup-Looije-Group-1280x853.webp 1280w, https:\/\/www.bundeling.com\/wp-content\/uploads\/2026\/04\/Mockup-Looije-Group-390x260.webp 390w, https:\/\/www.bundeling.com\/wp-content\/uploads\/2026\/04\/Mockup-Looije-Group-780x520.webp 780w, https:\/\/www.bundeling.com\/wp-content\/uploads\/2026\/04\/Mockup-Looije-Group-272x181.webp 272w, https:\/\/www.bundeling.com\/wp-content\/uploads\/2026\/04\/Mockup-Looije-Group-544x363.webp 544w\" src=\"https:\/\/www.bundeling.com\/wp-content\/uploads\/2026\/04\/Mockup-Looije-Group-1440x960.webp\" alt=\"Smartphone met de Looije app in een buiten setting\" class=\"size-full object-cover rounded-panel object-center\" decoding=\"async\" loading=\"eager\" fetchpriority=\"high\" \/>\n              <\/div>\n\n          <\/div>\n\n  <\/div>\n<\/div>\n\n\n\n<p>Binnen de Looije Group draait alles om samenwerking. De organisatie bestaat uit meerdere onderdelen, waaronder verpakkingslocaties voor groente en fruit en een uitzendtak. Dagelijks werken meer dan 150 medewerkers samen om producten klaar te maken voor de supermarkt. Juist in zo\u2019n omgeving is goede communicatie essentieel. Niet alleen om informatie te delen, maar ook om mensen met elkaar te verbinden.<\/p>\n\n\n\n<p>\u201cVoor deze groep collega\u2019s willen we graag het saamhorigheidsgevoel cre\u00ebren,\u201d vertelt Jouri Doomernik, marketing- en communicatiemanager bij de Looije Group.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>E\u00e9n plek voor communicatie<\/strong><\/h2>\n\n\n\n<p>De Looije Group maakt gebruik van de Bundeling app omdat ze medewerkers laagdrempelig willen bereiken. Via de app wordt wekelijks nieuws gedeeld, van praktische updates tot ontwikkelingen binnen de organisatie. Dankzij de automatische vertaalfunctie is deze informatie voor iedere medewerker beschikbaar in zijn of haar eigen taal. Daarnaast zijn alle collega\u2019s eenvoudig terug te vinden, waardoor contact leggen snel en makkelijk wordt.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Relevante informatie zonder ruis<\/strong><\/h2>\n\n\n\n<p>Binnen een organisatie met verschillende locaties en functies is niet alle informatie voor iedereen relevant. Daarom wordt gebruikgemaakt van het labelsysteem, waarmee berichten gericht gedeeld worden met specifieke groepen. \u201cNiet alles is interessant voor al onze medewerkers. Het is heel handig dat we op deze manier een soort van \u2018doelgroepen\u2019 kunnen maken.\u201d Ook grotere ontwikkelingen, zoals een nieuwe locatie of een personeelsfeest, worden op deze manier gedeeld.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>De kracht van herkenbare momenten<\/strong><\/h2>\n\n\n\n<p>Wat binnen de app het beste werkt, zijn berichten waarin medewerkers centraal staan. Zo worden collega\u2019s uitgelicht bij jubilea of andere mijlpalen. \u201cDie berichten doen het altijd goed. We vinden het belangrijk dat het platform leuk blijft.\u201d Door niet alleen te informeren, maar ook persoonlijke momenten te delen, groeit het gevoel van saamhorigheid binnen de organisatie.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Van implementatie naar dagelijks gebruik<\/strong><\/h2>\n\n\n\n<p>De implementatie van de app verliep soepel. De app was snel live en werd stap voor stap uitgerold binnen de verschillende afdelingen. Door medewerkers actief mee te nemen en per team uitleg te geven, werd het gebruik snel onderdeel van de dagelijkse praktijk. \u201cHoe actiever wij zijn en hoe meer wij plaatsen, des te meer onze mensen het platform gebruiken.\u201d<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Een platform dat blijft groeien<\/strong><\/h2>\n\n\n\n<p>Inmiddels is de app niet meer weg te denken binnen de organisatie. Communicatie verloopt sneller, informatie is beter vindbaar en collega\u2019s weten elkaar makkelijker te vinden. \u201cDe komende periode willen we het gebruik van Bundeling nog verder opschalen binnen de Looije Group.\u201d Voor de Looije Group is dit pas het begin.<\/p>\n\n\n<div class=\"flex flex-wrap gap-4 not-prose my-8 justify-start\">\n\n      \n        <a class=\"group btn-solid btn-blue\" href=\"https:\/\/www.bundeling.com\/nl\/demo-aanvraag-fleur\/\" >\n\n  <span>Ontdek hoe Bundeling werkt<\/span>\n\n<\/a>\n\n\n      \n  <\/div>\n","protected":false},"excerpt":{"rendered":"<p>In deze client case vertelt Jouri Doomernik over het gebruik van het Bundeling platform binnen de Looije Group.<\/p>\n","protected":false},"author":1,"featured_media":4531,"menu_order":0,"template":"","tags":[],"class_list":["post-4535","case","type-case","status-publish","has-post-thumbnail","hentry","product_category-medewerkers"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - 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